The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
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Social Media Explained Through a Prism

Social Media Explained Through a Prism

“If a conversation takes place online and you’re not there to hear or see it, did it actually happen?” This is the question that PR expert Brian Solis, principal of FutureWorks, asked when introducing his latest creation, the Conversation Prism. Solis, along with Jesse Thomas of JESS3, developed the Conversation Prism to be a “living, […]

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10 Tips for a Successful Internet PR Campaign

10 Tips for a Successful Internet PR Campaign

I’m often asked for tips on how to develop a successful internet-based PR campaign.  In the past I have covered some of the “unconventional” or non-traditional ways that a press release could be used to gain exposure.  But I wanted to put together a set of quick tips that will help point you in the […]

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Using Internet PR Like You Use Twitter

Using Internet PR Like You Use Twitter

As I was reading some status updates (otherwise known as “tweets”) on Twitter today I started thinking about how most of us use social media.  In general, we use social media to: Interact with our friends, families, and colleagues Network with others who have similar personal and professional interests Promote ourselves Promote our blogs Promote […]

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