The Hello Bar is a simple web toolbar that engages users and communicates a call to action.

Give Your Facebook Page a Facelift

Recently Robert Scoble interviewed Caitlin O’Farrell for the new building43 site which was recently launched by Robert and the team over at RackSpace.  Caitlin is the program manager for consumer marketing at Facebook.  Caitlin spends her time working with celebrities or, as she notes, their publicists, to provide them with a Facebook presence.

One of the key ways of accomplishing this is through a Facebook Page.  As being someone that manages multiple Pages and Groups on Facebook, I was very interested to watch this interview.  Even though I spend hours each day on Facebook, there is so much development taking place by both Facebook and application developers that it’s hard to keep up.

Check out Robert’s interview with Caitlin:

Two resources that Caitlin pointed out that I didn’t know Facebook provided were the Facebook Influencers and Facebook Marketing resource pages.  I’m going to spend a little time poking around there for new ideas, best practices and to see what some the featured pages are doing.

facebookresources

Caitlin definitely left me with a list of ideas I now have for updating my fan pages and groups.  It was also a nice prod to get in there and maintain interaction in the various pages.  I think one of the normal things that happens in a lot of social networks (at least it happens to me) is that you set up a page, group, or forum where you want to build a community.  But, because of other work, home or other page responsibilities, the pages, groups or forums don’t receive the level of attention that they deserve.

Remember when you build these communities you have to stay active in them.  You have people that join them beacuse they care about the subject or brand that the community is based around.  Be that community manager that they need and want whether it’s Facebook, LinkedIn or any other community you may be a part of.

If you want some more information on Facebook Pages, check out this excellent and comprehensive whitepaper by C.C. Chapman and his team over at The Advance Guard: About Face

If you’re so inclined, jump onboard my two main pages: Caminito Argentinean Steakhouse and Inbound Marketing Summit.

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  • http://twitter.com/justinlevy justinlevy

    Give your Facebook page a lift with some tips from Catilin O’Farrell of FB -http://bit.ly/vz7wc

    This comment was originally posted on Twitter

  • http://twitter.com/workshifting workshifting

    Do you maintain a Facebook Page for work? If so, how about adding photos/vids fof your team (and other ideas) – http://bit.ly/vz7wc

    This comment was originally posted on Twitter

  • http://twitter.com/theprofitmentor theprofitmentor

    Give Your Facebook Page a Facelift | Justin R. Levy http://tr.im/q0WG

    This comment was originally posted on Twitter

  • http://twitter.com/vcfreak vcfreak

    Curious about: “Give Your Facebook Page a Facelift” ( http://bit.ly/mlHhA )

    This comment was originally posted on Twitter

  • http://twitter.com/ezyblogger ezyblogger

    Give your Facebook page a lift with some tips from Catilin O’Farrell of FB -http://bit.ly/vz7wc by @justinlevy

    This comment was originally posted on Twitter

  • http://twitter.com/lfabert lfabert

    Give Your Facebook Page a Facelift | Justin R. Levy: But, because of other work, home or other page responsibili.. http://u.mavrev.com/ewry

    This comment was originally posted on Twitter

  • http://twitter.com/mavrikmoney mavrikmoney

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/39a3k

    This comment was originally posted on Twitter

  • http://twitter.com/letstalkjobs letstalkjobs

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/DGjJl

    This comment was originally posted on Twitter

  • http://twitter.com/JerryTheDo JerryTheDo

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/wT45p

    This comment was originally posted on Twitter

  • http://twitter.com/SimplyiGGly SimplyiGGly

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/6DY6C

    This comment was originally posted on Twitter

  • http://twitter.com/JoeMaxMoore JoeMaxMoore

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/Bvdie

    This comment was originally posted on Twitter

  • http://twitter.com/freelifepower freelifepower

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/a1QxM

    This comment was originally posted on Twitter

  • http://twitter.com/TrafficFirst TrafficFirst

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/Civ7H

    This comment was originally posted on Twitter

  • http://twitter.com/chrisbrogan chrisbrogan

    Facebook users, @justinlevy has a great post to get you thinking about how to amp your usage – http://bit.ly/1aQTJv

    This comment was originally posted on Twitter

  • http://twitter.com/abbebuck abbebuck

    TW + FB RT @chrisbrogan Facebook users, @justinlevy has a great post to get you thinking about how to amp your usage – http://bit.ly/1aQTJv

    This comment was originally posted on Twitter

  • http://twitter.com/loic loic

    Give your Facebook Page a Face Lift http://bit.ly/YD9jw

    This comment was originally posted on Twitter

  • http://twitter.com/pierretamisier pierretamisier

    Give Your Facebook Page a Facelift http://bit.ly/qNW0M

    This comment was originally posted on Twitter

  • http://twitter.com/Jas Jas

    Facebook users, @justinlevy has a great post to get you thinking about how to amp your usage – http://bit.ly/1aQTJv (via @chrisbrogan)

    This comment was originally posted on Twitter

  • http://twitter.com/Patrickmeyer Patrickmeyer

    @thenextstep http://bit.ly/vz7wc check this out

    This comment was originally posted on Twitter

  • http://twitter.com/GoRonGo GoRonGo

    Retweeting @loic: Give your Facebook Page a Face Lift http://bit.ly/YD9jw

    This comment was originally posted on Twitter

  • http://twitter.com/bgreen bgreen

    valuable info as change comes at lightening speed! Give Your Facebook Page a Facelift | Justin R. Levy http://cli.gs/ZETGP

    This comment was originally posted on Twitter

  • http://twitter.com/manavg manavg

    http://bit.ly/YD9jw
    @dhruvgupta for your marketing efforts for @Vaastu #Vaastu

    This comment was originally posted on Twitter

  • http://twitter.com/justinlevy justinlevy

    Giving our Caminito Facebook page a little update after a little schooling by Caitlin O’Farrell of FB http://bit.ly/Y98GE

    This comment was originally posted on Twitter

  • http://twitter.com/justinlevy justinlevy

    Whoa, my post about giving your Facebook Pages a facelift is very close to being my most viewed post http://bit.ly/vz7wc

    This comment was originally posted on Twitter

  • http://twitter.com/marismith marismith

    Facebook interview by @Scobleizer helps explain re Facebook Fan Pages http://is.gd/1hnE3 – FB want ACTIVE Pages.

    This comment was originally posted on Twitter

  • http://twitter.com/techmama techmama

    Retweet @MariSmith Facebook interview by @Scobleizer helps explain re Facebook Fan Pages http://is.gd/1hnE3 – FB want ACTIVE Pages.

    This comment was originally posted on Twitter

  • http://twitter.com/JonathanNelson JonathanNelson

    Give Your Facebook Page a Facelift | Justin R. Levy http://bit.ly/48TC2

    This comment was originally posted on Twitter

  • http://twitter.com/awhitney2b awhitney2b

    Reading: RT @tweetmeme Give Your Facebook Page a Facelift | Justin R. Levy http://cli.gs/ZETGP

    This comment was originally posted on Twitter

  • http://twitter.com/celestesol celestesol

    Going to check out Facebook Influencers after reading this RT @tweetmeme Give Your FacebookPage a Facelift Justin R.Levy http://cli.gs/ZETGP

    This comment was originally posted on Twitter

  • http://twitter.com/avadhutsawant avadhutsawant

    Give Your Facebook Page a Facelift http://bit.ly/YD9jw

    This comment was originally posted on Twitter

  • http://twitter.com/adamkmiec adamkmiec

    Give Your Facebook Page a Facelift http://bit.ly/vz7wc

    This comment was originally posted on Twitter

  • http://twitter.com/RoseClark RoseClark

    RE: @justinlevy RT @MariSmith Facebook interview by @Scobleizer helps explain re Facebook Fan Pages http://ow.ly/gkaw http://disq.us/rwc

    This comment was originally posted on Twitter

  • http://twitter.com/RoseClark Rose Clark

    RT @MariSmith Facebook interview by @Scobleizer helps explain re Facebook Fan Pages http://ow.ly/gkaw

  • http://twitter.com/RoseClark Rose Clark

    RT @MariSmith Facebook interview by @Scobleizer helps explain re Facebook Fan Pages http://ow.ly/gkaw

  • http://twitter.com/InfiniTom InfiniTom

    Great video abt how to build and develop your FB page for viral expansion and use of cool available apps. http://bit.ly/vz7wc

    This comment was originally posted on Twitter