The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
5 Ways to Stop Being Distracted by Phone Notifications

5 Ways to Stop Being Distracted by Phone Notifications

April 15, 2014
Recently I was sitting in a meeting when my phone lit up with a new incoming notification. Not wanting to be distracted, I closed the notification without unlocking my phone. When I glanced back up I realized that I didn’t hear an important update. I had not even engaged with the notification but in those few seconds I became distracted and had to ask for the update to be repeated. Sound familiar? This scenario has happened to all of us. It…
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Please Take My 2014 Reader Survey

Please Take My 2014 Reader Survey

April 8, 2014
One area that I have struggled with over the past couple of years has been consistency in writing. Over the last few months I have had several friends encourage me to create more because they have either learned or been inspired by something I have shared. There are many different ways that I could create this information but before doing that I need to know more about YOU. Your needs, interests and types of content you enjoy consuming. Your inpu…
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Understanding Daily Routines to Increase Productivity

Understanding Daily Routines to Increase Productivity

December 2, 2013
In the past when I would evaluate my schedule in an effort to optimize my time, I would consider only the working hours of the day. For me, this is between 7:30a-5:30p. During those hours, I timeblock my schedule including reading/research time, set times to process email, time to plan for the upcoming day and more. Though I thought about what I wanted or needed to get done outside of those hours, I rarely scheduled it, with the exception of pers…
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Don't Focus on the Upcoming Year's Predictions

Don’t Focus on the Upcoming Year’s Predictions

November 30, 2013
It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013 While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year. These predictions are usually from industry leaders an…
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Stop Making Yourself Feel Guilty After the Holidays

Stop Making Yourself Feel Guilty After the Holidays

November 29, 2013
Did you eat until you could barely move? Great job! Did you wake up feeling guilty this morning? Stop. It is important that you don’t make yourself feel guilty for enjoying the holidays with your family and friends. There are only a few times per year that you have a large holiday dinner, with Thanksgiving being the largest feast of them all. Enjoy these chances to spend time with your friends, family and those closest to you. Don’t look in th…
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When Your Brand Becomes the Product

When Your Brand Becomes the Product

If you’re new here or just an old friend, I’d love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here!Red Bull was founded by Dietrich Mateschitz and officially launched in 1987.  Ten years after its launch Red Bull was finally brought to the United […]

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One Simple Question: What are you working on?

One Simple Question: What are you working on?

We are taking a break from our normally scheduled posting about internet PR and marketing to bring you something very cool.  A new Twitter-like micro-blogging service would like to ask you one simple question: “What are you working on?” Earlier in the week Yammer won TechCrunch 50 and officially launched their service following their presentation.  […]

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A Rant About Interruption Marketing

A Rant About Interruption Marketing

As I’m sitting at the Inbound Marketing Summit anxiously awaiting the conference to begin, I’m reminded about interruption marketing. Both of the keynote speakers today, David Meerman Scott and Seth Godin, have both written extensively on their blogs and in their books about interruption versus permission-based marketing. On a daily basis we receive various forms […]

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Introducing PitchEngine: A New Take on Social Media PR

Introducing PitchEngine: A New Take on Social Media PR

Today I interviewed Jason Kintzler, founder of PitchEngine.  Jason has been a journalist, television anchor, PR guy and is now the founder of his first web startup.  PitchEngine was created out of Jason’s passion for media and a desire to close the technology gap between media, PR pros and business in general.  PitchEngine is something […]

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An Interview on PR 2.0 with Deirdre Breakenridge

An Interview on PR 2.0 with Deirdre Breakenridge

After a few days off to enjoy the holiday with my family, I’m back with a new and exciting interview.  I recently had the opportunity to interview PR 2.0 expert Deirdre Breakenridge.  Deirdre is President and Director of Communications at PFS Marketwyse as well as an accomplished author with her 4th book due on bookshelves […]

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