The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
5 Ways to Stop Being Distracted by Phone Notifications

5 Ways to Stop Being Distracted by Phone Notifications

April 15, 2014
Recently I was sitting in a meeting when my phone lit up with a new incoming notification. Not wanting to be distracted, I closed the notification without unlocking my phone. When I glanced back up I realized that I didn’t hear an important update. I had not even engaged with the notification but in those few seconds I became distracted and had to ask for the update to be repeated. Sound familiar? This scenario has happened to all of us. It…
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Please Take My 2014 Reader Survey

Please Take My 2014 Reader Survey

April 8, 2014
One area that I have struggled with over the past couple of years has been consistency in writing. Over the last few months I have had several friends encourage me to create more because they have either learned or been inspired by something I have shared. There are many different ways that I could create this information but before doing that I need to know more about YOU. Your needs, interests and types of content you enjoy consuming. Your inpu…
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Understanding Daily Routines to Increase Productivity

Understanding Daily Routines to Increase Productivity

December 2, 2013
In the past when I would evaluate my schedule in an effort to optimize my time, I would consider only the working hours of the day. For me, this is between 7:30a-5:30p. During those hours, I timeblock my schedule including reading/research time, set times to process email, time to plan for the upcoming day and more. Though I thought about what I wanted or needed to get done outside of those hours, I rarely scheduled it, with the exception of pers…
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Don't Focus on the Upcoming Year's Predictions

Don’t Focus on the Upcoming Year’s Predictions

November 30, 2013
It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013 While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year. These predictions are usually from industry leaders an…
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Stop Making Yourself Feel Guilty After the Holidays

Stop Making Yourself Feel Guilty After the Holidays

November 29, 2013
Did you eat until you could barely move? Great job! Did you wake up feeling guilty this morning? Stop. It is important that you don’t make yourself feel guilty for enjoying the holidays with your family and friends. There are only a few times per year that you have a large holiday dinner, with Thanksgiving being the largest feast of them all. Enjoy these chances to spend time with your friends, family and those closest to you. Don’t look in th…
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An Interview with a Marketing Eggspert

An Interview with a Marketing Eggspert

If you’re new here or just an old friend, I’d love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here!Earlier this week I had the opportunity to interview Susan Payton.   Susan Payton is the blogger behind The Marketing Eggspert Blog and the owner of […]

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Weekly Roundup: Posts from the PR World [8/2/08]

Weekly Roundup: Posts from the PR World [8/2/08]

This was a busy week for me starting off with a speaking engagement for an event that my restaurant sponsored as well as attending the WBJ Sales Summit.  I’m still trying to catch up and over the next few days I should have a few new and exciting posts ready! I also wanted to take […]

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WBJ Central New England Sales Summit

Yesterday I had the opportunity to attend the first ever Central New England Sales Summit put on by the Worcester Business Journal.  After the morning keynote by Scott Michael Zimmerman, the afternoon featured several breakout sessions. One of the sessions which generated the most buzz was hosted by Mark Roberge and Peter Caputa of HubSpot […]

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Crafting an Inbound Marketing Strategy

Crafting an Inbound Marketing Strategy

The HubSpot team just posted a video of a presentation that they recently gave.  The topic of discussion was about developing an inbound marketing strategy that incorporates SEO, blogging and social media to drive results.  They did an excellent job describing the synergy that is formed when you utilize all 3 in your marketing strategy.  […]

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Using Internet PR Like You Use Twitter

Using Internet PR Like You Use Twitter

As I was reading some status updates (otherwise known as “tweets”) on Twitter today I started thinking about how most of us use social media.  In general, we use social media to: Interact with our friends, families, and colleagues Network with others who have similar personal and professional interests Promote ourselves Promote our blogs Promote […]

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