The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
5 Ways to Stop Being Distracted by Phone Notifications

5 Ways to Stop Being Distracted by Phone Notifications

April 15, 2014
Recently I was sitting in a meeting when my phone lit up with a new incoming notification. Not wanting to be distracted, I closed the notification without unlocking my phone. When I glanced back up I realized that I didn’t hear an important update. I had not even engaged with the notification but in those few seconds I became distracted and had to ask for the update to be repeated. Sound familiar? This scenario has happened to all of us. It…
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Please Take My 2014 Reader Survey

Please Take My 2014 Reader Survey

April 8, 2014
One area that I have struggled with over the past couple of years has been consistency in writing. Over the last few months I have had several friends encourage me to create more because they have either learned or been inspired by something I have shared. There are many different ways that I could create this information but before doing that I need to know more about YOU. Your needs, interests and types of content you enjoy consuming. Your inpu…
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Understanding Daily Routines to Increase Productivity

Understanding Daily Routines to Increase Productivity

December 2, 2013
In the past when I would evaluate my schedule in an effort to optimize my time, I would consider only the working hours of the day. For me, this is between 7:30a-5:30p. During those hours, I timeblock my schedule including reading/research time, set times to process email, time to plan for the upcoming day and more. Though I thought about what I wanted or needed to get done outside of those hours, I rarely scheduled it, with the exception of pers…
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Don't Focus on the Upcoming Year's Predictions

Don’t Focus on the Upcoming Year’s Predictions

November 30, 2013
It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013 While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year. These predictions are usually from industry leaders an…
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Stop Making Yourself Feel Guilty After the Holidays

Stop Making Yourself Feel Guilty After the Holidays

November 29, 2013
Did you eat until you could barely move? Great job! Did you wake up feeling guilty this morning? Stop. It is important that you don’t make yourself feel guilty for enjoying the holidays with your family and friends. There are only a few times per year that you have a large holiday dinner, with Thanksgiving being the largest feast of them all. Enjoy these chances to spend time with your friends, family and those closest to you. Don’t look in th…
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Three Words for 2012

Three Words for 2012

If you’re new here or just an old friend, I’d love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! It’s that time of the year again where we look at the new year full of vigor and motivation, ready to take on everything […]

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Developing Routines and Finding Time

Developing Routines and Finding Time

Making anything a routine is hard. This becomes harder as the demands on our time increase. And with increased demands on our time come increased stress to accomplish it all and it becomes easy for things to fall off of our plates, even when we have the best intentions. It can feel like you’re in […]

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It’s Not About the Platform

It’s Not About the Platform

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based […]

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Using Impressions as a Success Metric

Using Impressions as a Success Metric

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. One thing that has struck me lately is the reliance on “media impressions” as […]

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11 Steps to Developing a Digital Crisis Communications Plan

11 Steps to Developing a Digital Crisis Communications Plan

What separates an elite military group such as the Navy Seals from others? They train non-stop. They train for every situation imaginable. They train for what happens when the plans fail. When they execute a mission they’re relying not just on their skills, they’re relying on their training. In business we need to think more […]

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