The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
How I Am Finding Value Using Foursquare

How I Am Finding Value Using Foursquare

April 22, 2014
As I sat in my car trying to catch my breath following a gut busting workout, I opened my phone and checked in on Foursquare at the gym. It occurred to me that checking in at the gym has become part of my morning routine. When I arrived home and took Sasha for her morning walk, I began evaluating how I am currently using Foursquare. I realized that I use Foursquare for three main purposes these days: Fitness Events Vacations On a t…
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5 Ways to Stop Being Distracted by Phone Notifications

5 Ways to Stop Being Distracted by Phone Notifications

April 15, 2014
Recently I was sitting in a meeting when my phone lit up with a new incoming notification. Not wanting to be distracted, I closed the notification without unlocking my phone. When I glanced back up I realized that I didn’t hear an important update. I had not even engaged with the notification but in those few seconds I became distracted and had to ask for the update to be repeated. Sound familiar? This scenario has happened to all of us. It…
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Please Take My 2014 Reader Survey

Please Take My 2014 Reader Survey

April 8, 2014
One area that I have struggled with over the past couple of years has been consistency in writing. Over the last few months I have had several friends encourage me to create more because they have either learned or been inspired by something I have shared. There are many different ways that I could create this information but before doing that I need to know more about YOU. Your needs, interests and types of content you enjoy consuming. Your inpu…
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Understanding Daily Routines to Increase Productivity

Understanding Daily Routines to Increase Productivity

December 2, 2013
In the past when I would evaluate my schedule in an effort to optimize my time, I would consider only the working hours of the day. For me, this is between 7:30a-5:30p. During those hours, I timeblock my schedule including reading/research time, set times to process email, time to plan for the upcoming day and more. Though I thought about what I wanted or needed to get done outside of those hours, I rarely scheduled it, with the exception of pers…
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Don't Focus on the Upcoming Year's Predictions

Don’t Focus on the Upcoming Year’s Predictions

November 30, 2013
It’s that time of the year when predictions begin dominating the content that is being shared. I predict you are about to read some predictions. — Jeremiah Owyang (@jowyang) November 30, 2013 While the onslaught of prediction posts becomes tiresome, predictions are valuable as companies are working on what key initiatives they will be focusing their spend on in the upcoming year. These predictions are usually from industry leaders an…
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Getting in Shape and Achieving Success in Social Media

Getting in Shape and Achieving Success in Social Media

If you’re new here or just an old friend, I’d love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here!You’ve decided that this year will be your year to get into shape. You’re going to hit the gym a few days per week and […]

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Three Words for 2012

Three Words for 2012

It’s that time of the year again where we look at the new year full of vigor and motivation, ready to take on everything that the upcoming year has to offer. However, it’s so easy to get bogged down and sidetracked from accomplishing our goals that by the time we look up again, the year […]

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Developing Routines and Finding Time

Developing Routines and Finding Time

Making anything a routine is hard. This becomes harder as the demands on our time increase. And with increased demands on our time come increased stress to accomplish it all and it becomes easy for things to fall off of our plates, even when we have the best intentions. It can feel like you’re in […]

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It’s Not About the Platform

It’s Not About the Platform

A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation. Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based […]

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Using Impressions as a Success Metric

Using Impressions as a Success Metric

Before getting into my thoughts on whether or not media impressions are a useless success metric, this post was inspired by Rob Clark’s post over on Dave Fleet’s blog on whether or not “share of voice” is a useless PR metric. One thing that has struck me lately is the reliance on “media impressions” as […]

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