July 18, 2010
An issue in many offices is that the real work gets done outside of the office, either early in the morning, at nights or on the weekends because team members are in meeting after meeting during regular work hours. Those meetings typically only add more to the to-do list and also soak up time that could otherwise be spent being productive working on projects. When not in a meeting, the remainder of the day is filled with interruptions, emergencies that usually aren't true emergencies, and just simply trying to get settled in to actually get into a flow.
July 2, 2010
I recently posted an article over on the New Marketing Labs blog regarding asking for feedback and the importance of having a feedback loop. I thought it might interest you and I also wanted to get your opinion on it.
May 12, 2010
Early yesterday morning while walking my dog, Sasha, I noticed a vehicle in my parking lot had been vandalized. The car was sitting on two slowly buckling milk crates and it was missing all four of its wheels. As I walked past that vehicle I realized that another vehicle beside it had one of its windows smashed. I called out management offices as I was heading into the office to alert them and get the police en route.
January 23, 2010
Most of the business books that are published focus on teaching you what you can do to improve your sales, marketing, customer retention, productivity or a number of other business-related goals. The case studies in these books typically highlight role models of the concepts being described and then have actionable tips that you can follow to achieve similar results.
October 14, 2009
One of the most inspiring and captivating presentations of the Inbound Marketing Summit was the keynote that Chris Brogan delivered. Yes, I work with him at New Marketing Labs. No, that is not why I feel the need to pimp the hell out of this presentation. I have the distinct opportunity to hear Chris speak often where I see him develop concepts that he then takes on to other cities. He usually shares his thoughts on where these tools are taking us and how it's changing the way we work, think and interact. Usually a few concepts spark conversations and get retweeted and shared around. But, at the Inbound Marketing Summit, on that day, Chris was in a different zone.
August 17, 2009
If you need yet ANOTHER reason why you should buy Trust Agents by Chris Brogan and Julien Smith, today I explain what I've seen these two friends of mine go through over the past year to ensure that the best possible book that they could write hits bookshelves.
May 6, 2009
Is it possible to provide great customer service without ever speaking to your customer? I think so. Actually, I know so. Since its inception, I have been a regular customer of Netflix. There have been a couple times where I've canceled the membership because of traveling, moving, etc but I've always come back. Why? Well, beyond the fact that it's a genius system for a great price, I have always loved their care for the customer experience. I've never talked to one representative at Netflix. Do they even have customer service reps? I'm sure they must have to but I've never had a need to go looking for a number. Yet, I always feel like they are continually trying to improve customer service thus improving the overall customer experience. How so?
February 17, 2009
It's no surprise that word-of-mouth can be the best marketing a company could ask for. It can also be the most detrimental to a company's brand if that word-of-mouth is negative or even indifferent. As we are going through difficult economic times, it becomes even more important that you cherish every single customer. Furthermore, word-of-mouth is now on steroids with the speed at which information travels across and through social networks. So, how do you ensure that your customers become a positive word-of-mouth vehicle for your company? One way is through developing raving fans of your brand.
February 16, 2009
Over the past 6 months or so I have become increasingly fascinated with Zappos.com. First, it was how fast the shipping was. Order something, go ahead. See when it comes in and you'll be amazed too. Next it was that they have over 400+ employees on Twitter. Don't believe me? They have a subdomain set-up dedicated solely to Twitter - twitter.zappos.com. Once I found out about the Twitter piece, I began to dig more. The more I continued to learn, the more of a fan I became.
