Posts tagged as:

business

Derailed [Book Review]

by Justin Levy on January 23, 2010

Most of the business books that are published focus on teaching you what you can do to improve your sales, marketing, customer retention, productivity or a number of other business-related goals. The case studies in these books typically highlight role models of the concepts being described and then have actionable tips that you can follow [...]

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It’s Not the Tools, It’s What You Do With Them

by Justin Levy on October 14, 2009

One of the most inspiring and captivating presentations of the Inbound Marketing Summit was the keynote that Chris Brogan delivered. Yes, I work with him at New Marketing Labs. No, that is not why I feel the need to pimp the hell out of this presentation. I have the distinct opportunity to hear Chris speak [...]

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Determining Social Media ROI

by Justin Levy on October 12, 2009

A few weeks before the Inbound Marketing Summit took place, Chris Penn and I were discussing what he should speak about. Of that discussion came the decision to do the presentation on how to determine the ROI of social media. Figuring out social media ROI continues to be a very hot topic not only for [...]

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Why You Should Buy Trust Agents

by Justin Levy on August 17, 2009

If you need yet ANOTHER reason why you should buy Trust Agents by Chris Brogan and Julien Smith, today I explain what I’ve seen these two friends of mine go through over the past year to ensure that the best possible book that they could write hits bookshelves.
If you can’t view the video, you can [...]

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Providing Customer Service Without Ever Speaking

by Justin Levy on May 6, 2009

Is it possible to provide great customer service without ever speaking to your customer? I think so. Actually, I know so. Since its inception, I have been a regular customer of Netflix. There have been a couple times where I’ve canceled the membership because of traveling, moving, etc but I’ve always come back. Why? Well, [...]

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Are You Developing Raving Fans

by Justin Levy on February 17, 2009

It’s no surprise that word-of-mouth can be the best marketing a company could ask for. It can also be the most detrimental to a company’s brand if that word-of-mouth is negative or even indifferent. As we are going through difficult economic times, it becomes even more important that you cherish every single customer. Furthermore, word-of-mouth [...]

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Do You Build Amazing Culture Like Zappos

by Justin Levy on February 16, 2009

Over the past 6 months or so I have become increasingly fascinated with Zappos.com. First, it was how fast the shipping was. Order something, go ahead. See when it comes in and you’ll be amazed too. Next it was that they have over 400+ employees on Twitter. Don’t believe me? They have a subdomain set-up [...]

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