July 30, 2010

Are Blog Comments Dead?

As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs.  Of course, that doesn't mean that interest is declining.  RSS and email subscriptions, site traffic and social sharing may all be continuing to increase.  These are tracked through a variety of tools and even popular commenting system Disqus scours social networks to find blog posts being shared and displays those as "interactions".

July 22, 2010

The Two Faces of Privacy on Facebook

The following is an excerpt from my new book, Facebook Marketing.  If you haven't picked up your copy yet, you can check out this excerpt, read a few reviews and then decide if you think it will be helpful to you.

July 11, 2010

Reviews of Facebook Marketing

Have you had a chance to pick up your copy of Facebook Marketing yet?  If you're still deciding whether or not it is worth your $20-ish, you might wander over to a few of the reviews so far of Facebook Marketing to see if that helps to convince you.

June 24, 2010

Facebook Marketing: Now Available!

Facebook Marketing is a deep dive into how Facebook can be leveraged by your company starting TODAY.  This book is not just a Facebook-is-cool-and-you-should-join type book.  This book provides you with actionable information that you can begin implementing into your business.  It gives you the ammunition you need to convince your boss, your board, your IT team, or your employees why they should be investing time and money on "just another social network."

January 12, 2010

Reply to Facebook Comments via Email

Today Facebook launched the ability to reply to comments (status updates, photos, videos, and Wall posts) via email.

August 4, 2009

Facebook Marketing for Businesses

writing-a-bookToday is a special day for me as I announce signing my first book deal.  I have inked a deal with Pearson Education/Que Publishing to write a book tenatively titled Facebook Marketing: Designing Your Next Marketing Campaign.  The book is slated for release in January.

June 27, 2009

Give Your Facebook Page a Facelift

Recently Robert Scoble interviewed Caitlin O'Farrell for the new building43 site which was recently launched by Robert and the team over at RackSpace.  Caitlin is the program manager for consumer marketing at Facebook.  Caitlin spends her time working with celebrities or, as she notes, their publicists, to provide them with a Facebook presence.

April 14, 2009

Lunch with the Pirates – Episode 1 – Welcome to Pirates TV

[blip.tv ?posts_id=1997625&dest=-1]

February 9, 2009

9 Ways to Use Facebook to Connect and Interact

facebook-logoFacebook continues to grow at a breakneck pace of approximately 600,000 new users per day along with more than 140 million active users of the service.  With so many features built into the service and many additional features that can be added on to extend Facebook, it is only appropriate to put together a list of the 17 ways to interact on Facebook.

January 29, 2009

Facebook in Real Life

While catching up on my RSS feeds tonight, I came across a new cartoon from HubSpot.  The title of this new cartoon is: "Facebook in Real Life: Throwing Sheep".