A Report Card for Your Press Release
I was looking through the Web Ink Now archives tonight and came across a great new tool in helping you publish the best PR possible. Whether you're brand new at writing press releases or an experienced professional, HubSpot's PressRelease Grader can help you improve your PR copy. The tool will provide you with a "marketing effectiveness score" after analyzing the language, links, "search engine optimization characteristics" and content of your copy.