The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
Tag Archives: Social Media

Coca-Cola’s Happiness Machine

Imagine if you walked up to a vending machine, dropped in a couple dollars, made your selection and a soda popped out.  Seems completely normal, right?  Now, what if another soda came out. Possibly the computer on the fritz but kinda cool, huh?  But, what if it kept spitting out soda after soda, started pouring […]

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Email or RSS: Which Do You Prefer

In a recent survey of their customers HubSpot found that their customers preferred to subscribe to blogs via email subscription nearly 12 times more than their preference for RSS.  HubSpot serves mostly small and medium businesses in a cross-section of verticals.  Therefore, the results are not surprising.  In doing educational seminars and speaking to a […]

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Reply to Facebook Comments via Email

Today Facebook launched the ability to reply to comments (status updates, photos, videos, and Wall posts) via email. While this isn’t a major platform upgrade, it would appear that it will drive more engagement with Facebook.  This will occur for 3 main reasons: Many of us live in our email therefore we’re likely to respond […]

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Coca-Cola Adopts New Social Media Policies

Coca-Cola has updated their social media policies (or principles, as Coca-Cola is calling them).  Guess what? The policies are only 3 pages in length.  Yep, that’s it. 3 pages.  One of the largest brands in the world that sells into 200 countries with dozens of products and billions of dollars in revenue has figured out […]

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Social Media Jungle at CES

Are you getting ready to make the yearly trek to Las Vegas to check out all things electronics at CES?  If you are, you should consider attending the Social Media Jungle being hosted by Jeff Pulver.  I’ve had the opportunity to speak at a few of the Social Media Jungle events that Jeff has put […]

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