The Hello Bar is a simple web toolbar that engages users and communicates a call to action.
Tag Archives: stats

Still Think Social Media Is A Fad?

A recurring topic seems to be whether or not social media is a fad.  Personally, I’d like to think that we’re past having to justify whether or not social media will disappear any time soon.  But then I interact with my circle of family and friends that aren’t marketers or involved with social media beyond […]

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Is Social Media A Fad?

When speaking with people that are outside of the social media, marketing or technology circles, many believe that social media is just a fad.  They think about the numerous news stories about pedophiles on MySpace; don’t understand why you should tell people that you had pizza for dinner on Twitter; and think that Facebook is […]

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9 Ways to Use Facebook to Connect and Interact

Facebook continues to grow at a breakneck pace of approximately 600,000 new users per day along with more than 140 million active users of the service.  With so many features built into the service and many additional features that can be added on to extend Facebook, it is only appropriate to put together a list […]

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Organizational Barriers to Social Media Adoption

MarketingSherpa has published a new chart showing the organizational barriers to social media adoption. It is not surprising to see that the top 2 barriers are a lack of knowledge and the perceived inability to measure ROI. When it comes to a lack of knowledgeable staff, the MarketingSherpa team touched on one of the dangers […]

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