October 11, 2009

Chasing the Human Web

Today AJ Leon stops by to share his thoughts on chasing the human web.  AJ is co-founder of The LaC Project, a regular contributor to workshifting.com (client project) and spends a lot of his time traveling the world helping impoverished communities.  You can connect with AJ on Twitter and Tumblr.

July 26, 2008

Using Internet PR Like You Use Twitter

As I was reading some status updates (otherwise known as "tweets") on Twitter today I started thinking about how most of us use social media.  In general, we use social media to:

July 16, 2008

Old School vs New School PR in a Web 2.0 World

It amazes me how many companies still do not harness all that the Web 2.0 world has to offer when distributing press releases and creating industry buzz.  Let's take a look at the old school vs new school approaches to distributing press releases.