Posts tagged as:

web 2.0

Chasing the Human Web

by Justin Levy on October 11, 2009

Today AJ Leon stops by to share his thoughts on chasing the human web.  AJ is co-founder of The LaC Project, a regular contributor to workshifting.com (client project) and spends a lot of his time traveling the world helping impoverished communities.  You can connect with AJ on Twitter and Tumblr.
So, I’m about to walk [...]

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Using Internet PR Like You Use Twitter

by Justin Levy on July 26, 2008

As I was reading some status updates (otherwise known as “tweets”) on Twitter today I started thinking about how most of us use social media.  In general, we use social media to:

Interact with our friends, families, and colleagues
Network with others who have similar personal and professional interests
Promote ourselves
Promote our blogs
Promote our companies
Promote/discuss important causes, upcoming [...]

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Old School vs New School PR in a Web 2.0 World

by Justin Levy on July 16, 2008

It amazes me how many companies still do not harness all that the Web 2.0 world has to offer when distributing press releases and creating industry buzz.  Let’s take a look at the old school vs new school approaches to distributing press releases.
The old way of marketing – Traditionally marketing teams would put together a [...]

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